"Reaction [beta]"

Ordering a Big Mac by RFID 29 Oct 2007

Kiss goodbye to cash. Springwise reports of a pilot program at a Seoul McDonald's that lets customers place orders by pointing their cell phone at the items they want. Orders are then automatically charged to the customer's phone bill.

Sounds like there are still a few kinks to iron out in terms of the user experience though: "Actually, it's not quite that simple -- they first need to download software to their phone and then, seated at their McDonald's table, plug an RFID reader into the phone and aim their handset at a menu with built-in RFID chips."

Related: Order your next pizza by text.

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