"Reaction [beta]"
Smoke signals 26 Mar 2007
A reminder that pictures often speak louder words. The design of this package not only makes the effect of smoking plain to the smoker, it's also a source of embarrassment. This is not a packet you want to leave lying around on a cafe table when out on a date.
[via: Jan Chipchase]
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3 comments so far
David Airey :: Creative Design :: 27 Mar 2007 05:37 PM
An excellent example!
Thanks for posting this one.
David
sam 28 Mar 2007 02:33 AM
yet another lame anti-smoking campaign.
how about an anti-fat ad campaign?
put a picture of a huge fat-ass on all of mc'donald's wrappers and bags.
David Airey :: Creative Design :: 28 Mar 2007 03:28 PM
Let me guess, Sam, you're an underweight smoker with yellow teeth? ;)