"Reaction [beta]"

Souped up customer experience 23 Feb 2007

An American executive recounts an interesting story about his first trip to Japan in New York Times Magazine:

"On that first trip, at a restaurant one evening, he tried a rich corn soup and asked the waitress for the recipe. She checked with the chef, who explained that there was no recipe; it had been handed down from his mother. The next morning, the waitress came to [his] hotel room: she had found a cookbook with a recipe for the soup."

Now that's commitment to your customers!

[via Good Experience]

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